called a successful store location, is a prerequisite for your success, so it is not difficult to find the location is very important, it relates to your store management problem, do good to the fabric will collapse, the following small for what you are analytical in the site should pay attention to the problem? Let’s get to know!
A, open up more channels for shops. Shops market has a 2:8 rule, that is, the public rental information shops accounted for only 20% of the total, while the private transfer of covert transactions accounted for about $80%. This is because the shop is operating, afraid of the transfer of information before the transfer of the transfer of information, affecting consumer confidence, thereby affecting business. So, looking for shops to open channels, multi pronged approach, whether or not transfer or express shutting down the pavement, must all be asked.
three, the location must be forward-looking. Not all of the "golden city" must make money, sometimes encountered in municipal planning changes, busy location and could become the deserted land. Therefore, entrepreneurs in the site should be far sighted, more understanding of the future development of the region. In addition to municipal planning, but also to understand the situation in the future competition in the region. Special attention to the demolition of the transfer of the trap will be paved, so as not to be deceived.
four, note the rental price. Different geographical conditions, traffic conditions, the store structure of the building, there will be a lot of rent, sometimes even more than ten times. For entrepreneurs, not only look at the price of the surface, but should consider the cost of rent. For example, the monthly sales in 20 thousand yuan shop, the monthly rent is more appropriate in 2000 yuan to 3000 yuan, can guarantee a certain margin. (approximately 10% of the rent is sales) (
five, "group rent" mode of economic benefits. Currently, more than a dozen square meters of small shops are sought after, so the rent has gone up, and one hundred or two hundred square meters of large shops but because of the decline in rental value. In this case, suggested several entrepreneurs to group rental cheap way to "eat" the big shops, and then the segmentation, looking down can save a lot of cost.
In a word